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News


21 Abril - 2021

“Shakespeare was real, but 90% of what his biographies tell is fictional”

¿Who was William Shakespeare? The critic, editor and translator Andreu Jaume offers the webinar "And Shakespeare invented humans", in which he analyzes the life and literary trajectory of the famous author, from his first comedies to his grand finale with The Tempest


19 Abril - 2021

"«Do you want to translate 'War and Peace'?», and I almost fell off my chair"

The translator into Spanish of Tolstoy's War and Peace, Joaquín Fernández Valdés, tells us about the four years he has dedicated to the translation of the epic and brings us closer to the reality of the Russian author in collaboration with ACE Traductores and the Master in Literary and Audiovisual Translation from the UPF-BSM.


15 Abril - 2021

The Master in Health Economics and Pharmacoeconomics, in the Top 50 in the world

The 2021 edition of the Eduniversal ranking positions it as the fifth best 100% online master's degree and the first ranked in Spain in the categories of Health Economics & Public Health and Health Management


13 Abril - 2021

"It is not about talking about innovation, but about training people to do it"

"How do teams have to change to innovate better?" The Academic Director of the Master in Business Transformation through Innovation at UPF-BSM, Alfons Cornella, has tried to answer this question and others such as why innovate, who, when to do it, what it consists of, how to do it or how to measure it in the webinar Innovative teams for an accelerated market.


5 Abril - 2021

Greenwashing: an unsustainable strategy

Greenwashing includes false ‘green’ communication and advertising strategies used by companies to differentiate themselves from competitors and show climate commitment


25 Marzo - 2021

"Data helps us make decisions, foresee the future, classify, segment and find hidden information"

"Before this work was done by statisticians and now this profile has evolved into engineering, analysts and data scientist"


23 Marzo - 2021

When the university defeated the Franco regime

The UPF Barcelona School of Management hosts the presentation of the book Quan el franquisme va perdre la universitat. El PSUC i el Sindicat Democràtic d'Estudiants de la Universitat de Barcelona


17 Marzo - 2021

Society Between Pandemics: 800 Pages of Addictive Analysis

The UPF Barcelona School of Management hosts the presentation of the book that celebrates the 25 years of the Gaspar Casal Foundation with reflections on the covid-19 by 48 authors


16 Marzo - 2021

"I decided to become an entrepreneur because I wanted to make my own decisions and my own mistakes"

Female entrepreneurship still represents a very small percentage of entrepreneurial ecosystem. During the webinar "Female entrepreneurship", the panellists explain the challenges faced by women in this sector and give some keys to overcome them. 


15 Marzo - 2021

Spanish business schools join forces to advance educational programmes in Next Generation projects

Willing to help public authorities modernise the productive fabric


10 Marzo - 2021

Angela Y. Davis, honorary doctorate by the UPF: "Gender cannot be separated from race and class, we need to address the systemic causes of exploitation!"

After an atypical 8th of March, the Univeristat Pompeu Fabra has awarded an honorary doctorate to Angela Y. Davis, professor emeritus of the University of California Santa Cruz and North American activist.


8 Marzo - 2021

ClubHouse or the new Social Media revolution

The social network that has changed paradigms about algorithms, influencers and content has also given the boost needed to the revolution with which Twitter and Facebook sought to recover the magic lost over time. Alberto Guevara, academic coordinator of the MSC in Marketing, talks about ClubHouse.


8 Marzo - 2021

What we have learned from COVID-19

The recent months of the pandemic have caused crises and also opportunities. Many businesses and organisations have taken the opportunity to reflect and grow or change, while others are observing how the world is transforming around them.


5 Marzo - 2021

The UPF-BSM hosts a discussion on post-covid opportunities between China, Catalonia and Spain

The president of the Union of Chinese Associations in Spain, Lam Chueng Ping, shared with the students his experience of more than 50 years in the business sector in Catalonia and Spain.


3 Marzo - 2021

The Alumni UPF-BSM Awards are now open for entries

The awards aim to recognize and give visibility to personal or professional projects with a social impact of UPF Barcelona School of Management alumni.


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