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Xavier Marcet Gisbert

Xavier Marcet Gisbert

Part-time Lecturer UPF-BSM

Xavier Marcet is a Professor of Strategy and Communication, Innovation Applied to Strategy, Entrepreneurship and Leadership at UPF Barcelona School of Management.

He has a Bachelor in History, with a specialization in Contemporary History, from the Autonomous University of  Barcelona, a Diploma in Public Management, and a Diploma in Leadership and Innovation in Public Services, both from ESADE, as well as a Diploma in Open Innovation & Corporate Entrepreneurship from HASS UC Berkeley, and a Postgraduate Diploma in Innovation Leadership by IESE. He is the President of Lead to Change, an innovation and strategy consultancy. 

He annually gives more than 50 lectures...

  • Business & Management Strategy

  • Graduate, Arts and Humanities, Humanities and Culture


  • Master in Corporate and Strategic Communication
  • Master's in Innovation, Strategy, and Entrepreneurship
  • Postgraduate Course in Executive Development in Sustainable Business
  • Postgraduate Course in Innovation and Design Thinking
  • Postgraduate Course in Corporate Communication
  • Full Time MBA in english
  • Executive MBA (EMBA)

  • Presidente - Lead to Change
  • Faculty - UPF Barcelona School of Management

Actividad Investigadora y transferencia

  • MARCET GISBERT, X. (2023). Management Humanista: La estrategia son las personas.. Plataforma Empresa, España.
  • MARCET GISBERT, X. (2021). Crecer haciendo crecer. Plataforma Empresa, España.