StartLab UPF-BSM incubated projects participate in the Mobile World Congress 2021

UPF Barcelona School of Management has participated in the Mobile World Congress 2021 with the first two entrepreneurs incubated in the StartLab program: alumni Júlia Micaló, with LocalProductos.es, and Tomàs Lóbez, with Nixi for Children. "It is a great opportunity for our entrepreneurs, but also for society to see and enjoy the knowledge that is carried out in our school," celebrated Susana Domingo, director of the StartLab Program.

"The fact of being at the MWC is great news for entrepreneurs, as it gives them a lot of visibility and is an opportunity to be next to the best at a world-class event," said Domingo, who added: "It is a space where they can generate important international contacts.

Participating in the MWC is a great opportunity for society to see the knowledge that takes place in our school.

StartLab incubatees


Julia Micaló, alumni of the Master in Human Resources Management at UPF-BSM, presented at 4YFN the project LocalProductos.es, an online marketplace that allows you to buy products from brands, handmade and local businesses.

" In 2020 alone, more than 100,000 local businesses have been lost nationwide," said the CEO of the startup, adding that "our way of consuming has changed, now we do it online and without leaving home". It is in this context that LocalProductos.es was born, the "online marketplace that brings the products of local businesses closer to people's homes," Micaló described.

Netmentora, the most important association of entrepreneurs in Europe dedicated to supporting entrepreneurship, has awarded the Nixi for Children project.

Tomàs Lóbez participated in the exhibition with Nixi for Children, a virtual reality tool that aims to reduce anxiety in children who have to undergo surgery. "Through virtual reality glasses, linked to the mother's or father's phone, children can see in an immersive way all the steps they will follow, both in the operating room and in radiotherapy, the latest novelty we have launched," explained Lóbez.

The Nixi for Children project, which has already been tested in centers such as the Germans Trias i Pujol Hospital, has been recognized by Netmentora, the most important association of entrepreneurs in Europe dedicated to supporting entrepreneurship for the creation of companies that generate local employment. From now on, Lóbez will be accompanied for three months by the association to help him identify the needs of his project and to connect him to their extensive network.