Master in Scientific, Medical and Environmental Communication

Program curriculum and final degree

Program Curriculum

Academic content

The 60 ECTS-credit program is made up of 14 core subjects organized in seven subject areas with three training focuses: science, medicine and the environment.

1. SCIENCE AND SCIENTIFIC CULTURE

The raw material with which a scientific communication professional works is science. But what do we mean when we say the word “science” nowadays? Is talking about science the same as talking about research? What relationships are established between science and society? What is scientific excellence, how is it measured and what should it be? Moreover, research projects increasingly include a communication plan that is required when applying for public funding. So, in this subject area, we have included activities with different formats and a different level of citizen participation within a single term: public engagement. Most of the classes are based on practical learning in which the students experiment with different formats, and solving real-life problems.

• The science and technology system
• Science, society and citizen participation

2. SCIENCE AND COMMUNICATION

Scientific journalism and popular science are related concepts, although many communicators prefer to point out the differences between them. In this subject area, the students will gain in-depth knowledge of both professional settings, from their origins and historical evolution to the current situation, and future trends. Scientific news, information sources. Popular science expressed through books, cinema, theatre and television. Science fiction and popular science. Different models of scientific communication in the media: daily press, specialized sections and supplements, audiovisual (television, news, specialized programs and documentaries), popular science magazines, a scientific news agency, etc. In addition, through various practical workshops you will find out about various tools and formats for popular science and scientific communication.

• Scientific journalism and popular science
• Scientific journalism workshop

3 THE ENVIRONMENT AND COMMUNICATION

Environmental journalism has emerged in parallel with the development of environmental sciences and, in general, awareness within science and through certain citizen movements of the consequences of human activity on the environment. In the theory part of this subject area we will analyse the development of environmental journalism from different points of view, mainly: a) philosophy, literature and science; and b) political, economic and social journalism. The environmental journalism workshop is designed as a way of going deeper into the tasks of writing and expressing arguments dealt with previously in this master's program. The basic objective is to apply and expand knowledge in the area of environmental communication and journalism, and so promote the capacity to analyse the content offered by the media. In the environmental crisis communication workshop, we will look at the fundamental strategies and mechanisms put in place within the specific sphere of communication in response to an environmental crisis, simulating practical situations and analysing real-life cases.

• The environment, sustainability and communication
• Environmental journalism workshop

4. HEALTH AND COMMUNICATION

Public communication of issues concerning health may be key in decision-making by both citizens, health professionals themselves and people with political responsibilities. The objective of the subject area is to look at some of the main health problems and find out what is being done to prevent, control or treat them. Students will have the opportunity to find out, in-depth, about the main research tools used in this field, as well as clinical trials to study medicines and the main tools used in epidemiology and public health to study diseases. In the medical journalism workshop we will work on some of the characteristic concepts in this field, such as the use of statistics and numerical information, and information about medicines in the experimental stage. In the communication workshop on health crisis situations, we will analyse real-life cases (epidemics, food crises, etc.) and conduct a practical exercise on them.

• Health, biomedicine and society
• Medical journalism workshop

5. INSTITUTIONAL SCIENTIFIC COMMUNICATION

The objective of this subject area is to analyse the communication elements involved in communicating science within the scope of organizations with special emphasis on communication offices and public relations. Corporate communication groups together a series of strategies and tools that an organization can use to raise the profile of an institution, constructing a particular image from among the various different internal and external public images, and how to make certain messages reach their target. The key strategic elements of the organization (values, mission, vision, objectives, strategy and policies) are agreed upon, shared and integrated within the organization through communication action.

• Institutional communication workshop

6. COMMUNICATION TOOLS IN SCIENCE

The objective of this subject area is for students to know and use the various formats and tools through which science can be communicated, from audiovisual and radio communication to museology and the many different digital communication channels. In this subject area students must create communication products, using such formats very practically, always under the direct monitoring and personalized advice of the teaching staff. Therefore, a video, a radio program, a digital content plan, infographics and a small scientific exhibition will be produced.

• Audiovisual communication
• Digital Narratives: New Communication Channels
• Oral communication
• Scientific museology workshop

7. INDIVIDUAL MASTER'S DEGREE PROJECT

Production of the project within the framework of the Master in Scientific, Medical and Environmental Communication involves applying the knowledge, skills, tools and techniques acquired during the program by producing a written product. The resulting final project must make it possible to incorporate the contents of the subjects in the program, as well as other knowledge and the participant's experience and critical thought.

Hence, the project's objective is for the participants to coherently integrate the knowledge acquired through the program such that they put their diagnostic and problem-solving skills into practice.

There 5 possible project types: a business and/or competitive initiative; a communication or popular science product; a communication plan; an analysis and exploration project; and a project with special characteristics. There are no specific restrictions, although participants must choose topics of sufficient interest, significance and importance for them to be accepted by the program's directors.

The project is produced individually during the program and the participant will be supported by a mentor assigned by the program's directors.

INTERNSHIPS

Internships are not compulsory as part of the program but instead extracurricular. The period for performing them is between the start date of the program and 15 September the following year.

SCIENTIFIC CULTURE ACTIVITIES

Tuesdays, on which there are no classes, are reserved for supplementary elective Scientific Culture activities. Each student must participate in at least two of the recommended activities.

*The information published may be subject to change.

Final Degree

Master in Scientific, Medical and Environmental Communication awarded by Pompeu Fabra University.

.