Access our program finder to find exactly what you need

Find your program

Can't find what you need?

<nolink>

Masters

entity.node.canonical

All masters

Online Masters

Masters of Science

InCompany

Full time MBA

Full Time MBA (in english)

Executive MBA

Masters by area

Business Administration and Management

Accounting and Finance

Communication, Journalism and Translation

Creativity and Technology

Law, Politics and Public Management

Economics, Health Management and Science

Marketing and Branding

Human Resources

highlight_menu

Postgrad courses

All postgrad courses

Online postgrad courses

Postgrad courses by area

Courses

All courses

Online courses

Courses by area

Faculty and research

Faculty

Faculty directory

Research

Chairs

Observatories

Other publications

Working Papers

Studies

Journals

Case repository

About UPF-BSM

What is UPF-BSM

About us#aboutus

Our mission#mission

Methodology

Campus#campus

International recognition

International projection#Internationalprojection

Quality and rankings#Qualityandrankings

Awards#awards

Business & Management Strategy

Finance & Control

Management, Law, Society & Humanities

Operations, Technology & Science

Our admission process consists of a rigorous evaluation of each application to preserve the quality of the group as well as the training, experience, and work capacity of all students.

<ul><li>The Admissions Committee will select the candidates on the basis of a personal or CV-based interview.</li>
	<li>You will be notified of the admission decision in writing.</li>
</ul>

Admission

<ul><li>Resgistration must be paid within a 15 days after the admission.</li>
	<li>Once the letter of acceptance to the program has been received, you will need to submit the following original documents before the course begins:
	<ul><li>Stamped and/or authenticated photocopy of your university degree.</li>
		<li>Stamped and/or authenticated photocopy of your transcript of records.</li>
	</ul></li>
	<li>If you have a foreign degree you may need to submit additional documents.</li>
	<li>Paying the reservation fee (25% of the program's tuition fees) is essential in order to reserve your place</li>
	<li>If you pay the tuition fees by bank transfer you will be required to introduce the program code. The program code for this course is 1560.</li>
	<li>The remaining tuition fees must be paid 2 weeks before the start of the course.</li>
</ul>

Enrolment

Application for admission

Applications for admission will be evaluated when you complete the following steps:

<ul><li>Complete the online admission form.</li>
	<li>Pay the €120 admission fee. This amount will be returned if you are not admitted.</li>
	<li>Send the following documents through the online platform e-registrar:
	<ul><li><a href="https://www.bsm.upf.edu/documents/admission-letter-video-upf-bsm-en.pdf" target="_blank">Presentation letter or video</a></li>
		<li>CV</li>
		<li>2 academic recommendation letters (mandatory) and 1 professional (optional)</li>
		<li>Scanned copy of university degree (if you are in the last year of your degree, you can provide your academic records)</li>
		<li>Scanned copy of Transcript of Records. Make sure that it includes your GPA (Grade Point Average)</li>
		<li>Scanned copy of ID Card or Passport</li>
		<li>Passport-size photo (jpg format)</li>
	</ul></li>
</ul>Additional documents may be requested in certain cases. 
Applications are subject to the number of places available on the program.

Complete your application within the next admission rounds:

The Master of Arts in Communication Management is organized into three terms.

During the first two terms, participants combine compulsory subjects together with electives of their choice. During the third term, the remaining electives must be taken. 
Students must take seven elective courses among all the courses offered (students can validate one internship for two elective courses, in which case, the student must take five elective courses). If the student takes three courses inside a specific concentration, they will receive a specialized mention (Corporate Communications or Digital Media Strategies). 
All students must complete the Master’s Final Project, which is spread over the three terms.

The information contained in these pages is for information purposes only and may be subject to change when adapting each academic year. The definitive guide will be available to students enrolled in the virtual space before the start of each subject. Elective courses will take place if minimum enrolment is met.

Fundamentals of Communication Management

Core Courses

Corporate Communications

Digital Media Strategies

Other Elective Courses

Elective Courses

Master's Project

Professional internships (optional)

Note on elective courses

The information contained in these pages is for information purposes only and may be subject to change in the adaptation of each academic year. The definitive guide will be available to students in the virtual space before the start of each subject.

Note on the Curriculum

<ul><li>María del Mar Guerrero Pico 
	Research assistant at Pompeu Fabra University. 
	PhD in Social Communication from Pompeu Fabra University. She also holds a MA in Communication and Creative Industries (Universidade de Santiago de Compostela, 2010) and a BA in Journalism (Universidad de Navarra, 2007). Her thesis titled 'Historias más allá de lo filmado: fan fiction y narrativa transmedia en series de televisión' explores fans’ textual production in television-based transmedia storytelling. Her articles have been published in peer-review journals such as International Journal of Communication, Communication &amp; Society, Signo y Pensamiento, Comunicación y Sociedad (Mexico), Palabra Clave, and Cuadernos.info. Her research interests include fan culture, transmedia storytelling, television shows, social media and media education.​​</li>
	<li>Frederic Guerrero Solé 
	Lecturer at the Department of Communication of Pompeu Fabra University. 
	PhD in Public Communication from Pompeu Fabra University. He also holds a degree in Theoretical Physics and Slavic Philology from the University of Barcelona. He teaches sociology of communication, intercultural communication and quantitative methods in the Faculty of Communication. His main lines of research are: sociology of communication, effects of the media and social networks, and he is in charge of the design and coordination of the digital communication itinerary.</li>
	<li>Raquel Herrera Ferrer 
	Professor at the Open University of Catalonia, the Autonomous University of Barcelona and the Toulouse Business School. 
	Bachelor Degree in Audiovisual Communication and PhD in Social Communication from Pompeu Fabra University. Specialist in teaching and researcher of communication and digital marketing, particularly of social networks in its cultural aspects (politics, fashion, entertainment, gastronomy, tourism). She is the author of the works on digital culture Tempus Fugit El relato interactivo (2004) and Érase unas veces: filiaciones narrativas en el arte digital (2015). She is also a professional in literary translation - and member of ACE Traductores - for publishers such as RBA or 62, and an academic translator for revised journals such as Artnodes or Hypertext.</li>
	<li>Olatz Larrea Estefanía 
	Visiting lecturer at the Department of Communication of Pompeu Fabra University. 
	Phd in in Social Communication from Pompeu Fabra University. She also holds a degree in Journalism from Navarra University. Her teaching and research focuses on radio broadcasting, the study of voice and public speaking.</li>
	<li>Montserrat Lavilla 
	PhD in Advertising and Public Relations from the Autonomous University of Barcelona. 
	Marketing Director of Engel &amp; Völkers for Spain, Portugal and Andorra. She teaches Branding, Advertising and Strategic Planning at the Pompeu Fabra University, the Autonomous University of Barcelona and the Open University of Catalonia. She has a wide professional experience in different positions related to Marketing, Corporate Communication and Branding, with a special focus on real estate companies.</li>
	<li>Lluís Mas Manchón 
	Lecturer at the Department of Communication at Pompeu Fabra University. 
	PhD in Audiovisual Communication and Advertising with honours from the Universitat Autònoma de Barcelona. He is the coordinator of the Communication, Advertising and Society (CAS) research group at the UPF. His main research interests are branding, digital media, political communication, advertising, and physicophysiological measures. He recently gained a scholarship to be a visiting scholar at Texas Tech University.</li>
	<li>Leila Mohammadi 
	PhD in Information and Knowledge Society from the Open University of Catalunya. She also has a master's degree in Advanced Studies in Social Communication from Pompeu Fabra University, and another master’s degree in Business &amp; Administration from the Autonomous University of Barcelona. Her research interests and publications focus on online communication, marketing, advertising, personal branding and persuasive communication.</li>
	<li>Yasmina Okan 
	Ramón y Cajal Senior Research Fellow at the Department of Communication at Pompeu Fabra University and Visiting Senior Research Fellow at Leeds University Business School (UK). 
	She holds a PhD in Psychology from the University of Granada, an MSc in Cognitive and Decision Sciences from University College London, and a degree in Psychology from the Autonomous University of Madrid. Prior to joining Pompeu Fabra University, she was an Associate Professor in Behavioral Decision Making at Leeds University Business School. She has also been a visiting researcher at different international institutions including the Max Planck Institute for Human Development (Germany) and Wake Forest University (US). Her research focuses on the psychology of judgment and decision making with an emphasis on risk perception and communication, and she has published widely in these areas in leading peer-reviewed journals.</li>
	<li>María Pérez Ramos 
	Adjunct Lecturer at the Department of Communication of Pompeu Fabra University. 
	Digital marketing consultant, specialised in multinational SEO and omnichannel strategies (Analytics, PPC, CRO and Social Media). She developed her professional career in the UK, where she worked for a wide range of brands operating in Europe, America and Asia. Her expertise covers both B2B and B2C campaigns for an extended range of markets: software, high-fashion, jewellery, beauty, food, beverages and travel, among others.</li>
	<li>Arnau Roig Mora 
	Adjunct Professor at the departments of Translation and Interpreting and Advertising at Pompeu Fabra University. 
	PhD in Communication and Media Studies from the University of Illinois at Urbana-Champaign. He works for the English department of Universitat Autònoma de Barcelona and for the Film School ESCAC. He has degrees in Audiovisual Communication (UPF) and Translation (UAB), Masters in English Studies and Gender Studies (UB). He teaches PR and Internal Communication, Film Studies, Gender Studies and English. He has worked as a Higher Technician in Communication at Universitat Autònoma de Barcelona.</li>
	<li>Marta Santiago Machado 
	Graduated in Advertising and Public Relations from Pompeu Fabra University and Master in International Relations from UPF-UB-UAB (IBEI). 
	She worked in communications and managed the organization of events for the Chamber of Commerce of the United States in Spain. Previously, she worked at Intermèdia Comunicació and at the Consulate of Spain in Houston (USA). She is currently the Head of Communications and Content at Cercle d’Economia and an associate professor at Pompeu Fabra University.</li>
	<li>Carlos Alberto Scolari 
	Tenured lecturer at the Department of Communication of Pompeu Fabra University. 
	PhD in Applied Linguistics and Communication Languages from the Catholic University of the Sacred Heart (Milan, Italy). He also coordinates the PhD Program of Communication at UPF. His researches have focused on transmedia storytelling and media ecology/evolution of media and interfaces. He’s been visiting researcher at University of Toronto and NYU. Between 2015-18 he coordinated the H2020 Transmedia Literacy research project.</li>
	<li>Juan Rafael Ventura Álvarez 
	Lecturer and Researcher at the Department of Communication of Pompeu Fabra University. 
	He has a degree in Advertising Communication and a Master's in International Peace, Conflict and Development Studies from the Jaume I University. He is currently finishing a PhD in Communication at UPF. He teaches communication theory, media industries and audience trends and has published in the areas of gender and communication, LGBT/Queer media studies, communication theory and communication for social change.</li>
	<li>Sara Vinyals Mirabent 
	PhD in Communication with honors from Pompeu Fabra University. 
	She is a Lecturer at the Department of Advertising, Public Relations, and Audiovisual Communication at Universitat Autònoma de Barcelona. She also holds a MA in Advanced Studies in Social Communication and a BA in Advertising and PR (from UPF). Her research interests are linked to the areas of persuasive and online communication, with a focus on advertising, branding, and a particular interest in place branding. She’s been awarded a DAAD postdoctoral scholarship (Germany, 2019-2020) and recently became part of the ‘Serra Húnter Programme<a href="https://serrahunter.gencat.cat/en/el_serra_hunter_programme_shp_pla_serra_hunter/objectiu_i_organitzacio/index.html"> </a>of highly qualified faculty staff.’</li>
</ul>

Collaborating faculty

The Master of Arts in Communication Management benefits from the outstanding, hand-selected faculty of the UPF's world-famous Department of Communication and the practical experience provided by experienced professionals in the communication industry.

The MA in Communication Management prepares students to work as professionals in different industries and areas, in positions such as:

<ul><li>Communication and Brand Specialist</li>
	<li>Communication and Marketing Specialist</li>
	<li>Consultant (brand, strategy, and communications)</li>
	<li>Press Officer</li>
	<li>Advertising Specialist</li>
	<li>Public Relations and Institutional Relations Officer</li>
	<li>Market Researcher</li>
	<li>Management and leadership positions in a private company or public organization 
	 </li>
</ul>Examples of recruiters:

<ul><li>Communication agencies</li>
	<li>Communication and marketing departments in corporations, middle and small businesses, family businesses, start-ups</li>
	<li>Human Resources and Institutional Relations departments of all industries</li>
	<li>Non-profit organizations, Foundations, Associations</li>
	<li>Governments and public organizations</li>
	<li>International organizations</li>
</ul>

The Master of Arts in Communication Management provides students with the opportunity to undertake a curricular internship, if desired. Resources and assistance will be provided by UPF-BSM Careers Service to support students in their search for internships and job positions.

The Master of Arts in Communication Management is aimed at recent graduates and junior professionals from diverse backgrounds who are especially interested in the areas of corporate communications and social media strategies.

Once graduated, students have the opportunity to work in communication and marketing departments of any sector, communication agencies, public and international institutions, foundations, associations and non-profit organizations, among others.

Average number of years of previous professional experience

Every year the program welcomes students from all over the world, coming from different backgrounds, who want to study Communication Management in Barcelona: a vibrant, dynamic and international city. The multicultural and international environment of the class forms a great opportunity to communicate, work and develop communication strategies with a global vision.

The MA in Communication Management takes place in a full-time and on-campus format. One of the key elements of the master is the individual Master's Project, structured in various milestones and supervised by a mentor. In addition, students will develop skills necessary for their professional development.

Interactive learning methodology

The Master's Project

The Mentor

Professional Development Skills

Master of Arts in Communication Management

UPF Barcelona School of Management is the management school of Pompeu Fabra University, the 1st Ibero-American university and the 16th placed university in the world, among those under 50 years of age, according to the Times Higher Education ranking.  UPF Barcelona School of Management has EQUIS accreditation, the most prestigious institutional recognition for business schools globally, and places itself among the top business schools in the world.

The Master of Arts in Communication Management is an official master's degree and has the academic recognition of the Ministry of Education of the Government of Spain. The Quality Agency of the University System of Catalonia (AQU) has also institutionally accredited UPF-BSM. This accreditation certifies all the official master's degrees that we teach and recognizes the <a href="https://www.bsm.upf.edu/en/about-us/quality">quality</a> of our educational model in accordance with the criteria of the European Higher Education Area (EHEA).

In 2022, the Master of Arts in Communication Management ranked 26th in the EdUniversal 2022's Corporate Communication category.

The Master of Arts in Communication Management provides the tools and the skills required to plan, develop and implement communication strategies adapted to different professional environments. You will learn the fundamental concepts, theories, and methods related to communication, while gaining knowledge about new trends and forms of corporate and digital communication so as to be ready to work in a complex and ever-evolving environment.

You will learn from the faculty of the UPF's Department of Communication, which is comprised of a unique selection of experienced communication professionals.

Learn from the best

The program subjects combine theory and practice providing you with a global vision of communication. You will work on real case studies and develop a Master's Final Project focused on a practical approach or on research of an original topic.

A hands on approach to Communication Management

The program allows you to fit the contents according to your needs by selecting different elective courses, offering you the possibility to specialize in Corporate Communication or in Digital Media Strategies.

Customization

The Master includes the option to undertake a curricular or extracurricular internship, providing you with relevant work experience.

Connection with the professional world

You will study with students coming from diverse backgrounds and different countries from all over the world.

International environment

Study at a school accredited by EQUIS, an international distinction that guarantees the quality of our institution and makes us the 1st school of management linked to a public university with this accreditation in our country.

Study at an accredited school

You will plan and implement communication strategies recognizing the nature, operation and management of modern corporations, using both written and oral skills to articulate key communication theories. You will also be able to approach communication issues by developing a correct data-gathering methodology, interpreting the data and making appropriate problem-solving decisions. You will also assess and measure effects of communication strategies and be able to adapt and modify them based on experience over time. 
The MA in Communication Management benefits from the outstanding, hand-selected faculty of the UPF's world-famous Department of Communication. UPF is among the world's 100 best universities in linguistics and communications. Based on this distinction the program's main feature is the rigorous learning of communication management techniques along with the practical experience provided by industry professionals. 
The Master of Arts in Communication Management is endorsed by Pompeu Fabra University, the 1st Spanish university and the 15th best university in the world (of those with less than 50 years), according to the Times Higher Education ranking. In addition, UPF Barcelona School of Management has EQUIS accreditation, the most prestigious institutional recognition for business schools globally.

Internationally oriented and with a hands-on approach: learn the skills required to plan, develop and implement corporate and digital communication strategies.

A large number of external entities and institutions offer financial aid options to students who want to enrol on one of our master programs and postgraduate courses. 
 

<ul></ul>

External financial aid

If you are a member of our alumni associations or of one of our partner universities, we offer you a series of applicable discounts on the amount of tuition for your program.

Alumni discounts 

If you are a member or family member of an employee of the UPF group or belonged to the collaborating institutions of the UPF Barcelona School of Management, you can enjoy a series of applicable discounts on the tuition fees for your program.

UPF Employee Discounts

Check if the university where you took your undergraduate studies is a UPF partner university and obtain a 10% discount on your master's tuition fees. 

*Discount not compatible with other scholarships, discounts and reductions.

UPF Partner Universities Discount

Apply for our Merit Based Scholarship, awarded to those who prove they have talent and motivation.

Merit Based Scholarship

In addition, we collaborate with various entities which provide study loans on favorable terms. For more information you can contact any of the following links.&nbsp;

You can choose how to finance your studies by consulting our simulator.

CaixaBank

BBVA

Caixa d'Enginyers

AGAUR

Go to the simulator

The UPF Barcelona School of Management offers you different means of financing so that you can take any of our programs without worry. We offer you the opportunity to finance part of your program, either by rewarding your talent through scholarships, through grants from entities dedicated to promoting education or through collaboration agreements with financial entities.

Complete the application form